| NEWBURY TOWN COUNCIL |
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ARMS: Gules on a Fesse Argent between in chief a Teazle Flower between two Garbs and in base as many Swords in saltire points upwards Or a Bar wavy Azure. Motto 'FLORUIT FLOREAT' - May it flourish as it has flourished. |
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The blue wavy bars represent the River Kennet. The teazle flower refers to the weaving industry, important to Newbury in the fifteenth and sixteenth century, which helped to establish the town as a manufacturing centre. The wheatsheaves represent agriculture and the swords allude to the two battles fought near Newbury during the Civil War in 1643 and 1644. |
| SLOUGH BOROUGH COUNCIL |
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ARMS: Per chevron Or and Gules on Waves barry wavy Argent and Azure a Swan proper holding in the beak a White Pink slipped and leaved proper the whole between four Chevronels interlaced Sable on a Chief Azure within an Anulet Or a Mullet Argent between fourteen like Mullets. Motto 'SERVE WITH HONOUR'. |
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The swan, like that in the arms of the former Borough of Slough, is indicative of Buckinghamshire, Slough's former county. It is here shown swimming on stylised water and holds in its beak a flower known as a pink (but in this instance coloured white), which has both stalk and leaves representing the horticultural interests of the Borough. The four thin interlaced chevrons allude to modern technology with particular reference to the manufacture of alloys. The blue chief represents the night sky, the silver star surrounded by a gold ring relates to the discovery of the Planet Uranus by Sir William Herschel. On either side are placed fourteen similar stars, arranged seven and seven. |
| WEST BERKSHIRE DISTRICT COUNCIL |
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*ARMS: Per pale Or and Gules two Bendlets interlaced with two Bendlets sinister between in chief and in base a Cog-Wheel surmounted by a Garb all counter-changed. Motto 'FORWARD TOGETHER'. The Newbury District was formed by the amalgamation of the Borough of Newbury, the Bradfield Rural District, the Hungerford Rural District, the Newbury Rural District and part of the Wantage Rural District. On 1st April 1998, Berkshire County Council was abolished and Newbury District Council changed its name to West Berkshire Council and took on the former County Council's responsibilities, when it became a Unitary Authority. |
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The gold and red background represents the industrial and historic richness of the area. The interwoven diagonal cross represents the weaving industry, important to Newbury in the fifteenth and sixteenth century, which helped to establish the town as a manufacturing centre.The sheaves of corn, like those in the arms of the former Borough of Newbury, symbolise the importance of agriculture to the area for the past 2000 years. The cogwheels which the sheaves are placed on signify the engineering works and scientific improvements that provided employment to many, as they do to this day. |
| WOKINGHAM TOWN COUNCIL |
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ARMS: Or semée of Acorns Vert a Chevron Ermine thereon a Tudor Rose barbed and seeded proper. Motto 'E GLANDE QUERCUS' - From the acorn, the Oak. |
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The acorns on a gold shield, represent Wokingham as the Forest Town. The ermine chevron referes the the Royal House, and the Tudor Rose is part of the badge of Elizabeth I and the present Queen, both allude to the fact that the arms were granted to the Borough in Coronation Year, 1953. |
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